Steve Cranford

Creative Chairman & CEO
Steve Cranford Steve Cranford

Understanding why great marketing creates movement from a static point, and long obsessed with words, Steve remains fascinated with how handpicked words liberate ideas.

Ideas that change the world, and enterprise fortune.

This obsession turned passion is what led to his 2004 co-founding of WHISPER, today a strategic advertising agency he serves as Creative Chairman & CEO.

Understanding words as messengers of commerce – rubberized to self-propel culturally – Steve leads a team creating reputation-building content, communications and media strategies to ensure client products and causes are craved.

Over competing choices.

An entrepreneurial leader who moves easily within cultures and business disciplines, Steve brings two decades of experience in marketing to inspire mass audience action.  

He has guided client engagements for enterprises in the Americas, Europe, Middle East and Pacific Rim, such as Real Madrid Club de Fútbol, NH Hotels, Comcast/NBC Universal, George Washington’s Mount Vernon, AccuWeather, March of Dimes International and Fox Sports 1. 

A frequent commentator on business and marketing, Steve is quoted in media such as Canada’s Financial Post and BBC News, and is an invited speaker at global forums from New York to Los Angeles, from Cairo to Bogota.  His commentaries are recognized as among five best by Fast Company magazine for their “on-target brand [message] insights.”

Nominated by IBM and chosen for studies at The Wharton School, one of 45 marketing leaders worldwide selected for this honor.

Described as a “natural teacher” whether assisting clients or in guiding up-and-coming talent, Steve serves as adjunct professor at the highly regarded School of Visual Arts in New York.  He’s also served as an instructor at institutions such as the Paul Merage School of Business, University of California, Irvine, and the Devlin Center for Entrepreneurship, Wichita State University.

Previously, Steve led worldwide legal affairs for a $594M retail consumer household goods company [today NASDAQ: RCII] as Assistant General Counsel and corporate officer, and earlier served as Special Prosecutor by appointment of the Attorney General of Kansas.

His board service includes retail, technology, and philanthropic enterprises.  From his earlier career, Steve maintains licenses to practice law in federal and state courts of the District of Columbia and Kansas. 

Awarded a Juris Doctorate from the School of Law at Washburn University, Steve received his Bachelor of Science from Kelce School of Business at Pittsburg State University.  He later completed executive education studies at the Fuqua School of Business of Duke University. 

Steve maintains a love for the game of baseball at all levels, and has become a fervent fan of fútbol, as the sport is known everywhere but in his native America.


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