Steve Cranford

Creative Chairman & CEO
Steve Cranford Steve Cranford

Steve Cranford has long been obsessed with words.

How words effectively deployed change the world, and business fortune.

This obsession turned passion is what led to his 2009 creation of WHISPER globally, a New York-based agency he serves as Creative Chairman.

Beyond often quickly-forgotten advertising and PR campaigns, through an uncommon use of words WHISPER creates enduring, reputation-building marketing assets to Own The Conversation® among competing product choices, for clients such as Real Madrid Club de Fútbol, Sunkist Foods, Fox Sports 1, NBC Universal and March of Dimes International.

A frequent commentator on business, marketing, and sustainability, Steve is quoted in media such as Canada's Financial Post and BBC News, and is an invited speaker to forums in the United States as well as international venues from Dubai to Bogata.

His blog commentaries are recognized as among five best by Fast Company magazine for their "on-target brand insights."

A natural teacher, whether assisting clients in understanding how to achieve brand indelibility or in guiding up-and-coming talent, Steve has been an adjunct professor at the highly regarded School of Visual Arts in New York since 2009, after earlier teaching positions at institutions such as The Paul Merage School of Business, University of California Irvine.

Steve began his marketing focus in financial services and retail with Rent-A-Center [NASDAQ: RCII].

His service on corporate boards includes companies in retail and technology, and on philanthropic boards with organizations devoted to the arts, education and community volunteerism.

Awarded a Juris Doctorate from the School of Law at Washburn University, Steve received his Bachelor of Science from Kelce School of Business at Pittsburg State University. He later completed executive education studies at the Fuqua School of Business of Duke University.

Most recently nominated by IBM and chosen for 2015 studies at The Wharton School, he is one of 45 select CMOs among Global Fortune 500 companies and equivalent enterprises selected for this honor.

Steve maintains a love for the game of baseball at all levels.


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